LinkedIn Authority System

Grow Your Business on LinkedIn

Build authority through LinkedIn webinars, strategic outreach, and thought leadership that creates real business opportunities.

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Free 30-minute call · No commitment required

Past webinar with Jeff Burningham 636 registrants

The Real Problem

The best opportunities start with trust.

People rarely buy from strangers. They buy from people they know, trust, and see as experts. The challenge is that building that trust at scale can feel impossible.

AttentionRelationshipTrust
✕
Posting content alone isn't enough Without a system, even great content disappears into the feed.
✕
Cold outreach alone isn't enough Reaching out to strangers without authority gets ignored.
✕
Vanity metrics aren't enough More followers and likes don't pay the bills.

See the System.

01Foundation

Optimize Your LinkedIn Profile

We sharpen your positioning, headline, and authority signals so the right people immediately understand who you help and why they should connect.

02Growth

Grow Your Network

We maximize your available LinkedIn connections with relevant professionals, growing your audience organically around people worth knowing.

03Engagement

Direct Messaging + Webinars

We reach out through thoughtful direct messages, then host relevant webinars that turn new connections into real conversations.

From Unknown to In-Demand

See the System.

Four connected moves turn visibility into trust, qualified conversations, and real opportunity.

01 · AuthorityLinkedIn profile
A useful point of view earns attention.

Build Your Authority

A profile and content presence that immediately communicates expertise.

02 · NetworkConnections
Connect
Connect
Connect
Connect

Grow Your Network

Put the right people—not random followers—inside your orbit.

03 · RegistrationsWebinar funnel
Free live webinar The conversation worth joining.

Reserve your seat below.

Fill Your Webinars

Turn your growing authority into a room full of qualified prospects.

04 · OpportunityCRM pipeline
Connected
Engaged
Opportunity

Turn Attention Into Opportunity

Track every relationship and create a clear next step toward revenue.

What We Provide

LinkedIn Services.

01

Management

Done-for-you. We build and run the entire system so you can stay focused on your business.

  • LinkedIn growth strategy & positioning
  • Strategic outreach & connections
  • Webinar strategy & promotion
  • Registration & landing pages
  • Email campaigns for webinars
  • CRM integration
Get a Quote Here ↗
02

Consulting

Done-with-you. We guide your team with the strategy, systems, and playbooks to grow on LinkedIn yourselves.

  • Personalized growth roadmap
  • Content & positioning frameworks
  • Outreach & webinar playbooks
  • Hands-on training & reviews
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How to work with us.

Book an Exploratory Call ↗
Step 01

Define Who You Need to Reach

We align on your offer, ideal buyers, authority, and the conversations LinkedIn should create.

LinkedIn strategy call with Truman
Step 02

Build Your LinkedIn Plan

We shape your positioning, profile, content themes, connection strategy, and outreach cadence.

LinkedIn authority planReady
Founder positioningProfile, audience, and offer aligned
01Profile optimizationComplete
02Authority content systemMapped
03Connection campaignsReady
Step 03

We Get to Work

Our team manages the content, direct outreach, webinars, and ongoing optimization behind your LinkedIn growth.

Eliza working on client content
TruColors team collaborating
Truman working on a LinkedIn campaign
Mary Konishi Mitchell, TruColors co-founder
Step 04

Turn Attention Into Pipeline.

Qualified connections become conversations, webinar registrations, and real opportunities for your team.

Book an Exploratory Call ↗
LinkedIn opportunity pipelineUpdating live
Connections742+31 this week
Conversations18625% engaged
Opportunities3217% qualified
Connected42
EC
Emma CollinsOperations leader
MH
Marcus HillGrowth executive
Engaged12
EC
Emma CollinsReplied to outreach
JL
Jordan LeeWebinar registered
Opportunity4
EC
Emma CollinsExploratory call
Exploratory call booked
Patrick Risk
Patrick Risk After Intelligence Community Explore project
★★★★★
“We’ve used TruColors’ LinkedIn growth process to generate more than 1,000 webinar registrations while also growing our email list. Beyond the results, Truman and the TruColors team have been great to work with. They’re dependable, collaborative, and genuinely good people. I would highly recommend TruColors to anyone looking to grow their brand organically.”
1,000+ Webinar registrations
Email List growth
Organic Brand growth